Dr. Robert Otondo

Associate Professor of Business Information Systems

office:  McCool 302-O
office phone:  662-325-1961
department phone:  662-325-3928
fax number:  662-325-8651

mailing address:   Management & Information Systems
Box 9581
Mississippi State, MS 39762

e-mail:  rotondo@cobilan.msstate.edu
complete vita:  Click here.



Academic History
YearDegreeMajor AreaInstitution
1998Ph.DBusiness Administration/Computer Information SystemsArizona State University, Tempe
1993MSComputer Information SystemsArizona State University, Tempe
1983MBABusinessCalifornia State University, Sacramento
1976BSEntomologyUniversity of California, Davis



Courses Taught
Course
Code
Course DescriptionCourse web siteSyllabusOnline Grades
BIS 3233Management Information SystemsClick here.Spring 2006 - 04 
BIS 4513Microcomputers and NetworksClick here.Fall 2010 
BIS 4533Decision Support SystemsClick here.Fall 2010 
BIS 8112Managing Information Technology and Systems   
BIS 8753Information Systems Collaborative ProjectClick here.Spring 2010Click here.
MGT 3114Principles of Management and ProductionClick here.  



Work Experience
YearDescription
2009Associate Professor, Management & Information Systems Dept., College of Business, Mississippi State University
2005Assistant Professor, Management & Information Systems Dept., College of Business & Industry, Mississippi State University
1998Assistant Professor, MIS Dept., Fogelman College of Business, The University of Memphis
1989Instructor and Assistant to the Executive Director, Northern Arizona University, Yuma



Journal Articles
YearDescription
2010Guo, C., J.P. Shim, & R. Otondo. "Social Network Services in China: An Integrated Model of Centrality, Trust, and Technology Acceptance." Journal of Global Information Technology Management, 13(2), 76-99.
2009Otondo, R. F., T. Barnett, F. W. Kellermanns, A. W. Pearson, & R. A. Pearson. "Assessing Information Technology Use over Time with Growth Modeling and Hierarchical Linear Modeling: A Tutorial." Communications of the Association for Information Systems, Vol. 25, Article 45, pp. 607-640
2009Otondo, R., A. W. Pearson, R. A. Pearson, J. C. Shaw, & J. P. Shim. "Managerial Problem Solving in the Adoption of Radio Frequency Identification Technologies." European Journal of Information Systems, 18(6), 553-569.
2008Eddleston, K. A., R. Otondo, & F. W. Kellermanns. "Conflict, Participative Decision Making, and Generational Ownership Dispersion: A Multilevel Analysis." Journal of Small Business Management, 47(1), 457-485.
2008Otondo, R., J. Van Scotter, D. Allen, & P. Palvia. “The Complexity of Richness: Media, Message, and Communication Outcomes.” Information & Management, 45(1), 21-30.
2007Allen, D. G., R. Mahto, & R. Otondo. "The Effects of Organizational Brand on Pre-hire Recruitment Outcomes in the Context of Web-based Recruitment." Journal of Applied Psychology, 92(6), 1696-1708.
2007Amini, M. M., R. F. Otondo, B. D. Janz, & M. G. Pitts. “Simulation Modeling and Analysis: A Collateral Application and Exposition of RFID Technology.” Production and Operations Management, 16(5), 586-598.
2006Muthitacharoen, A., P. Palvia, L. Brooks, B. Krishnan, R. Otondo, & D. Retzlaff-Robert. “Reexamining Technology Acceptance in Online Task Behaviors.” Electronic Markets, 16(1), 4-15.
2005Janz, B., M. Pitts, & R. Otondo. "Back to the Future with RFID: Lessons Learned--Some Old, Some New." Communications of the Association for Information Systems, 15(7), 132-147.
2005Otondo, R., D. Retzlaff-Roberts, & E. Nichols. "From Cyclical to Systems Thinking: Cycle Time Reduction in Complex Systems." Issues in Supply Chain Management, 1(1), 1-19.
2004Allen, D., J. Van Scotter, & R. Otondo. "Recruitment Communication Media: Impact on Pre-Hire Outcomes," Personnel Psychology, 57(1), 143-171.
1997Goul, M., A. Philippakis, M. Kiang, D. Fernandes, & R. Otondo. "Requirements for the design of a protocol suite to automate DSS deployment on the World Wide Web: A client/server approach." Decision Support Systems, 19(3), 151-170.



Books
YearDescription
 Book Chapters
2008Janz, B., Pitts, M., & Otondo, R. "Back to the Future with RFID: Lessons Learned--Some Old, Some New." In T. Blecker and G. Q. Huang (Ed.), RFID in Operations and Supply Chain Management: Research and Applications (pp. 49-68). Berlin: ES Verlag.
2005Otondo, R. "Object-Oriented Approaches to Causal Mapping: A Proposal." In Deborah Armstrong & V.K. Narayanan (Eds.), Causal Mapping for Information Systems and Technology Research: Approaches, Advances and Illustrations (pp. 343-367). Hershey, PA: Idea Group.
2003Lee, T. E., Otondo, R., Kim, B-O., Prasarnphanich, P., & Nichols, E. J. “Data Mining for Business Process Reengineering.” In Gerald G. Grant (Ed.), ERP & Data Warehousing in Organizations: Issues and Challenges (pp. 146-158). Hershey, PA: IRMA.



Presentations, Proceedings, and Other Publications
YearDescription
 Refereed Proceedings
2008Otondo, R., A. Pearson, R. Pearson, J. Shaw, & J. P. Shim. "Managerial Perceptions in Adoption of Emergent Technologies: A Qualitative Study of Furniture Industry Managers." Qualitative Research in Management and Organization Conference, Albuquerque, NM.
2007Eddleston, K. A., R. Otondo, & F. W. Kellermanns. "A Multilevel Analysis of Conflict in Family Firms." Eastern Academy of Management - International, 2007 Meeting, Amsterdam, The Netherlands.
2007Eddleston, K. A., R. Otondo, & F. W. Kellermanns. "Conflict, Participative Decision Making, and Generational Ownership Dispersion: A Multilevel Analysis." United States Association for Small Business and Entrepreneurship/SBI 2007 Annual Conference, Orlando, FL.
2007Eddleston, K. A., R. Otondo, & F. W. Kellermanns. "Cross-level Effects in Family Firm Research." Third Annual Office Depot Small Business Research Forum, Fort Lauderdale, FL.
2005Otondo, R., J. Van Scotter, & M. Pitts. "The Impact of Web Sites on Attraction to Organizations: A Multi-level Approach." Academy of Management Conference, Honolulu, HI.
2004Allen, D., M. Lane, A. Turan, M. Pitts, R. Otondo, & J. Van Scotter. "Internet Recruitment: Job Seekers’ Viewing of Company Web Sites." Conference of the Society for Industrial and Organizational Psychology, Chicago, IL.
2004Allen, D., Pitts, M., Otondo, R., & Van Scotter, J. "Recruitment Websites: Impact of Content, Website Design, and Media Richness on Applicant Attraction." Academy of Management Conference, New Orleans, LA.
2004Janz, B., Pitts, M., Otondo, R., & Willis, A. “Tracking Trauma at The MED: Demonstrating an Emerging Technology at the Regional Medical Center at Memphis” 35th Annual Meeting of the Decision Sciences Institute, Boston, MA.
2003Van Scotter, J.. Pitts, M.,Otondo, R., Allen, D., & Palvia, P. "A Test of the Measurement Invariance of Media Richness Over 3 Types of Media." Proceedings of the Southern Association of Information Systems Conference, Savannah, GA.
2002Allen, D., Van Scotter, J., & Otondo, R. "Recruitment Communication Media Features: Impact on Pre-Hire Outcomes." Best Paper Proceedings of the Academy of Management Conference, Denver, CO.
2002Van Scotter, J., Clark, P., Otondo, R., Allen, D., & Pitts, M. "Differences in Perceptions of Web Site Characteristics by IT Experts and Non-Experts." Proceedings of the Eighth Americas Conference for Information Systems, Dallas, TX.
2002Lee, T. E., Otondo, R., & Kim, B-O. "Data Mining for Business Process Reengineering." Proceedings of the Information Resources Management Association International Conference, Seattle, WA.
2002Van Scotter, J., Otondo, R., Allen, D., & Palvia, P. "Impact of Media Type, Message Content, and Message Length on Communication Characteristics and Receiver Outcomes." Proceedings of the Southern Association of Information Systems Conference, Savannah, GA.
 
 Non-refereed Presentations
2004Otondo, R. “Tracking Assets and Workflow with Radio Frequency Identification (RFID).” Southern Cotton Ginners Association Annual Meeting, Lafayette, LA, July 27.
2002Otondo, R., Allen, D., Pitts, M., & Van Scotter, J. “The Impact of Computer-Mediated Communications Media Characteristics on Information Acquisition and Favorability of Attitudes toward the Navy.” Military Personnel Research Science Workshop, Memphis, TN, June 4-5.
2001Van Scotter, J., D. Allen, R. Otondo, & P. Palvia. “The Impact of Communications Media Characteristics on Information Acquisition and Favorability of Attitudes toward the Navy.” Military Personnel Research Science Workshop, Memphis, TN, June 4.
. 
 Other Publications
2008Otondo, R., A. Pearson, R. Pearson, J. Shaw, & J. P. Shim. "Wireless-Based Warehouse Management Systems for the Furniture Industry: Final Report." Technical Report submitted to the Franklin Furniture Institute, Mississippi State University.



Grants, Contracts, and Funded Research
YearAmountDescription
2009$599,979Awarded by the National Science Foundation (NSF). BPC-DP: Defining a Complete Educational Path to a Computing Degree. (Rodney Pearson, Bob Otondo, Julia Hodges, Donna Reese, and Bob Reese)
2007$88,985"Wireless-Based Warehouse Management Systems for the Furniture Industry." The Furniture Outreach Program, Franklin Institute for Furniture Manufacturing and Management, Mississippi State University. (Robert Otondo, Rodney Pearson, Allison Pearson, J.P. Shim, and John Shaw)
2005$74,750RFID Simulation Study. Funded by FedEx Institute of Technology, Research Investment Fund. Brian Janz, Project Director. (Robert Otondo, Medhi Amini, and Mitzi Pitts)
2003-2004$100,000RFID-based Workflow Study of Trauma 1 Unit at the Regional Medical Center at Memphis. Funded by Robert Wood Johnson Foundation through the FedEx Center for Supply Chain Management. (Brian Janz -- Project Director, Robert Otondo, Mitzi Pitts and Andy Willis)
2001-2002$181,116US Navy Recruitment Study. Funded by the Office of Naval Research, US Navy, through the University of Mississippi. Robert Otondo, Project Director. (Robert Otondo, David Allen, Mitzi Pitts, and James Van Scotter)
2000-2001$149,990US Navy Recruitment Study. Funded by the Office of Naval Research, US Navy, through the University of Mississippi. James Van Scotter, Project Director. (Robert Otondo, David Allen, Prashant Palvia, and James Van Scotter)



Work in Progress
Submitted Work
French, A, J.P. Shim, R.F. Otondo, & G.F. Templeton. "Social Networking Site Success: Development and Testing of a Model."
Otondo, R., A. French, N. Ponder, K. Marett, and J.P. Shim. "Temporal Structures in Continued Use Intentions: Theoretical Foundations, Methodological Approaches, and Implications."
Guo, C., J.P. Shim, & R. Otondo. "Validating Perception and Use of Mobile Social Network Service: A Cross-Cultural Comparison Study."
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Revise-and-Resubmit
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Pre-submission Work
Eddleston, K. A., R. Otondo, & F. W. Kellermanns. "Dynamics of International Teams."
Otondo, R., T. Barnett, F. Kellermanns, A. W. Pearson, & R. A. Pearson. "The Voluntariness of Involuntary Information Systems."
Muthitacharoen, A., P. C. Palvia, L. D. Brooks, B. C. Krishnan, & R. F. Otondo. "Task Behaviors in E-Markets: A Theoretical View of the Relationship Between Information Search and Online Purchasing."
Long, R. G., M. White, & R. Otondo. "Self Organizing Systems, Complexity Theory and Levels of Analysis."
Allen, D. G., M. G. Pitts, J. R. Van Scotter, & R. F. Otondo. “Recruitment Web Sites: The Influence of Message Content, Site Design, and Communication Features on Applicant Attention and Attraction.”
Otondo, R., M. M. Amini, B. D. Janz, & M. G. Pitts. "Simulations of RFID-Generated Data for Multilevel Research."
Van Scotter, J., R. Otondo, M. Pitts, & D. Allen. “Industry Effects on Web Site Design and Receiver-Based Perceptions of Web Site Effectiveness.”
Shim, J. P. & R. Otondo. "uHealthcare Information & Communication Systems Architectures for Disaster Preparedness and Emergency Response: A Global Perspective."
Van Scotter, J. R., M. G. Pitts, R. Otondo, & D. Allen. “Media Richness from the Receiver's Point of View: Construct Validity, Measurement Invariance, and Receiver Outcomes.”
Otondo, R., M. Pitts, & B. Janz. “Knowledge Management, Perceived Accountability, and the Theory of Planned Behavior.”



Honors
YearDescription
2006Phi Kappa Phi
1997Outstanding Teaching Assistant in DIS, Arizona State University
1996ICIS Doctoral Consortium



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